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How to spread my brand to thousands of people? [Marketers, PR]

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How to spread my brand to thousands of people? [Marketers, PR]

Regardless of the objective, be it sales, brand awareness or reputation, the question is the same … how do I spread my brand to thousands of people?What will you find in this content?

5 ways to spread my brand to thousands of people
1 Mailing list
2 Digital Public Relations
3 Paid Social Networks
4 Portals or niche blogs
5 Influencers
Regardless of whether you have a large or small brand; If you want sales or digital communication for your brand’s actions, the question is always the same, how do I spread my brand to thousands of people?
Of course, reaching a crowd is not enough. We also need a qualified audience. People who are interested in our brand; either because we try to put them in our Uruguay Phone Number List funnel or we seek to create brand awareness and corporate reputation .Regardless of the objective, the question is the same … how do I spread my brand to thousands of people?The reality is that there are several ways, some are paid and others are free, but they require work. Let’s take a look.

5 ways to spread my brand to thousands of people
1 Mailing list
Oh yeah! You will think that it is a trite advice but we have a question for you, have you put it into practice? Do you have a suite of tools working on your site with different forms such as OptinMonster or Sumo to collect emails from those who visit you?If the answer is no, serious mistake. Building a database of interested parties in your brand is an even more valuable investment than putting ads on Google or Facebook.Email marketing is the No. 1 tool to get a message to thousands of users simultaneously. No social network has, organically, the reach that a mailing achieves.How to spread my brand to thousands of peopleOn the other hand, you should know that attraction marketing (inbound marketing) does NOT work without a tool to capture leads, that is, users who leave their email. The easiest way for them to do this is by having a good content marketing program or by creating a very good lead magnet .If you have a business and want to sell, you need the data of those users to contact them, nurture those leads, and when they are ready, make them an offer.And if what you are looking for is public relations and corporate communication , building a list of contacts interested in your brand is essential to generate continuous engagement , sending them information, invitations to events, press releases, and thus, build reputation and awareness. .Is it free to reach thousands of users? Yes and no. There are mass mailing tools like Doppler , which work perfectly for marketing or PR with a lot of functionalities, from segmentations to automations, and your first shipments are free up to the limit of 500 contacts! Later the costs depend on the size of your base.digital marketing examples

Uruguay Phone Number List

2 Digital Public Relations
Years ago, advertisers were paid to place a story in different mass media: magazines, newspapers, comments on radio or TV. Well the essence is more or less the same, but now it works in digital.
A digital public relations professional will create a press room for your brand and will also be able to place your content in various media …Digital communication press room Here you have to be careful that it is not an agency with quackery practices, which place content in various media but most of these are 2nd or 3rd, with little or no traffic, so no one will see your content; but that yes, the public relationist will charge you by means and will enchant you with publicity numbers that in reality are only smoke screens.
It is better to place your content in five good digital media that ensure traffic to your content and that are aligned to your brand, than to do it in 20 pirates that nobody visits.
We ourselves have worked with some PR agencies helping them to promote the content of their brands, when we consider that there is something of interest to our audience, as in the case of the prestigious World Business Forum events .
Not only do you have to ask digital communication agencies for the list of media and urls, but also a traffic report and even a social media report in case the contents have also been shared.

3 Paid Social Networks
You read that right, we said pay. Organic reach on social media is dead. However, if you are really wondering how to spread my brand to thousands of people? Pay scope is one of the best tools you can use, especially if you have a professional who will perform proper targeting and a good mix of ads. You can check the Facebook guide here .Ads can have different objectives. Conversions and lead generation are usually recommended for Betting Email List actions; while those of traffic, interaction and video reproductions, work well for effects of awareness, engagement and reputation, in the area of ​​communication and PR.
If you are still clinging to rescuing something of organic scope, our suggestion is to completely opt for Instagram (here a guide to start) , which is the network where there is still some of that mineral to be extracted, especially in the stories … You will not reach thousands but surely yes to several hundred. In addition, you can also promote the contents of this network (here an ad guide) , catapulting the reach.
How to get my stories to be seen and spread my brand to thousands of people
In social selling issues (here a guide) , Linkedin is king and it also has some organic reach; So if your goals are more focused on positioning a CEO or an executive, this is a good option (the ads on this network are quite expensive due to their executive targeting).

4 Portals or niche blogs
They say that if you didn’t build your own audience , there is always the option of renting one.Finding the distribution of our information through a blogger or a niche portal is usually a good option. There are some with tons of traffic (you can check them out with SimilarWeb ) that accept inserts, better known as native ad content .If the blogger and / or the editor of the portal are professionals, the result can be very good, since they commit to the work and the clients who hire them to include content.In this site we have worked some interesting ones as part of our brand diffusion options . This is one of the most recent, in which we even visited the business and developed a video:Likewise, these blogs and niche portals usually have newsletters, so you can purchase packages that involve not only the publication of your content on the site, but even distribution via newsletter, which ensures a much greater impact … some may even include social media distribution.Without a doubt, it is one of the best options to spread your brand to thousands of people with the support of a well-positioned portal or blogger.

5 Influencers
You don’t have to hire a megainfluencer to distribute your content; You can do it with micro influencers or niche influencers, who tend to have much more engaged and engaged audiences with them.This is even one of the influencer tips .How to spread my brand to thousands of people?
Micro-influencers don’t charge the ominous amounts charged by mega-influencers who are already practically priced as rock stars. So for a much smaller amount, your message can reach thousands of people.In fact, it is possible that you can turn one of these micro influencers or niche influencers into ambassadors or evangelizers of your brand for a match, which is convenient if they are really committed to the work and align with the reputation of your brand.You can find them on platforms like Coobis or SocialPubli.Are you ready to spread your brand to thousands of people?If you want to keep up-to-date with articles like this one, which explain in detail how to create brands that inspire , you can receive the contents by your email …And if you need training in digital marketing or advice for your business , give us a shout. We love hearing from you.

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