With 3 simple steps you can improve the positioning of your images in the search engine.
Let’s be honest, how many of us go to the Google search engine and when we Owner/Partner/Shareholder Email Lists for something we click on Google Images? Images are an easy way to find what we are looking for: recipes, places of interest or the definition of something …
But what are you doing to position your website in Google Images ?
Probably not much. Although there is a lot of talk about SEO and its importance , I still see blogs without any strategy for photos .
So I want to help you with some tips to optimize your images . With this, you can appear in Google Images with that beautiful photo that you have in each article of your blog.
GOOGLE IS BLIND
Yes, this is how you read it…. Google cannot see the images . Impressive isn’t it? Well then if your photo does not have a description of what it is, Google will not be able to guess and will not give it much priority.
To tell you what is in it, we must give you a short description in which you tell what is in the image, following 3 simple steps:
Position in Betting Email List Images, example of the Sagrada FamiliaCongratulations! You have found the image to put on your website or blog. Now you must save that photograph with the keyword that is related to your article.
(I previously explained how to search for the best keyword in How to use the Google Adwords Keyword Planner ).
Then save the photo, for example called “sagrada-familia”, and not as usually happens “08765qzxs”. Right that Google will understand better than it goes?
Extension is also important ! Always use .jpg, since together with .png and .gif files they are Google’s favorites. Also, avoid saving with “ñ”, accents, and other special characters.
In short, name all your files with a short description that is related to your text or post!
When you have uploaded the file you will find the ” alternative text ” or ” alt “. This description is extremely important, and although when saving the file you should not give it a very long name, here you can give a more specific description.
In our example it could be “Photo of the Sagrada Familia in Barcelona”. You can also edit the Title, it all adds up to Google!
We are already being clear with Google, do you see? Apart from the fact that surely my article talks about the points of interest in Barcelona, both the name of the file and its “alternative text” are telling the search engine that there is a photo of the Sagrada Familia there.
La Sagrada Familia on Google Images
REDUCE YOUR WEIGHT
An article full of heavy photos will take time to load, which can influence page bounce rate and download speed.
The user wants to see the images quickly, so he tries to use files of friendly sizes so that their download is much easier.
With these 3 simple steps you are on the right track so that when someone searches Google Images for something like, for example, “Sagrada Familia”, the chances of appearing in the first images increase.