The way of communicating with the public has changed and marketers and companies must adapt their strategy to new market trends. Today we begin the publication of videos in which Josep-Maria Fàbregas , Co-Director of the Master in Direct and Digital Marketing , interviews part of the academic staff of the program to, from different visions and experiences, review the evolution of teams and professionals of Marketing Directors Email Lists. The first of them is Albert García Pujadas , Co-Founder of Foxize School as well as Coordinator and Professor of the master ‘s degree .
The way of communicating with the public has changed and companies must adapt their strategy to new market trends. To this Albert adds: ” the word control in the marketing world can no longer be applied “.
According to the academic, the main changes are: – Saturation of information , which does not imply more knowledge. – The opportunity for real- Betting Email List time testing and the need to make more short-term decisions.
– Less human resources , but with a transversal vision. Albert concludes by explaining how these changes affect the profile of the marketing professional , who must train and develop the necessary attitudes for this new reality.