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8 reasons why digital marketing is ideal for your brand


8 reasons why digital marketing is ideal for your brand

If you have a small, medium or large company and it does not appear in Google, you are doing it wrong. Why?
1. Digital marketing offers small companies to compete with large companies on the same level. In the digital world , in which anyone has the same tools available, the same impact and notoriety can be achieved , having the capacity and knowledge to develop an effective strategy (with the corresponding investment and good content). Of course, having notoriety in the physical world will significantly boost online brand growth . 2. Digital is more profitable than “traditional”. With less investment it is possible to obtain greater results. “40% of companies recognize the savings they obtain by using digital marketing techniques to promote their products and services. 30% show intention to allocate part of their traditional marketing budget to mobile number list download strategies ”. 3. ROI measurement. In the digital world , the return on investment can be known , due to the amount of data that we can obtain and measure in real time, this generates a great difference and progress compared to the estimates of conventional advertising. The digital marketing platforms provide comprehensive statistics regarding the number of clicks and results, analytical allows trackear the campaign, and even keep track of the customer. Measuring the ROI of a traditional marketing strategy is almost impossible, on the other hand, digital media provide data and statistics that allow us to know the evolution of the strategy and manage it based on the results.


4. Investing in digital translates into conversions.
These can be in leads , subscriptions or even sales , the marketing objective is to optimize these conversions by focusing on improving search engine positioning , developing a social media strategy and designing e-mail Betting Email List actions , among others. An effective strategy increases the profits of the company. For small companies, digital marketing offers 33% more opportunities to grow your business. Large companies that use digital marketing are 28% more likely to generate higher revenue. 5. Interaction with fans of the brand. The digital world allows a personal peer-to-peer digital experience , direct and effective treatment that turns into greater engagement and therefore greater customer / fan satisfaction, before this was difficult / impossible. Which also means that customers have greater power and tools to promote or complain about the brand, the Digital Age will force brands to provide better service. 6. Mobile world and opportunities
91% of adults always carry a mobile phone or cell phone with them . This has become an extension of themselves. It is a direct gateway to your heart, which digital marketing techniques allow like no other. 7. Helps to trust the brand. 90% of users trust the opinion of other users more, the brand must promote and favor the channels in which their brand is spoken well, as well as show their closeness to the customer, and interest in knowing their opinion and ratings about your brand and services. 8. Digital media are action oriented.
Internet is the realm of call to action and you have to know how to take advantage of the Zero Moment Of Truth : Know that what was previously a message is now an interaction. Know that word of mouth is saved and consulted online for the first time. Digital marketing is a step forward towards the internet of things . We are in a connected era, where technology locates us, moves, envelops and conditions our communication and behavior. Having a digital brand strategy is essential in the digital future that is already here.

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